I was recently invited by The Society for Marketing Professional Services (SMPS) to give a presentation in Pittsburgh titled “Mining Google Analytics for Marketing Insights”. The presentation can be found below, along with an event description.[slideshare id=53386930&doc=mininggoogleanalyticsformarketinginsights-150930181118-lva1-app6891&w=650&h=500]
SMPS is proud to present the Mining Google Analytics for Marketing Insights as our September #theAECsofmarketing event. Join us as we delve into digital marketing to build foundational knowledge of digital marketing strategy and gain insight into the latest digital marketing tactics and resources.
In this fun and exciting hands-on workshop you will learn the following:
- Digital Marketing tools and effective uses
- Search engine optimization
- How to put together a complete and comprehensive digitial marketing strategy/plan
- Connecting with your audience through social media channels
PRESENTER: Kash Dhanda – President of Ezra Digital